NexusBioAg Animated Avatar Series

NexusBioAg: What You Need to Know When Using Liquid or Granular Micronutrients

NexusBioAg requested Sherpa Marketing create a series of animated character videos to showcase their services and products. The primary goal of this video is to inform farmers of the benefits of micronutrients and the factors that are involved when choosing your fertilizer. The estimated time for this project is a total of 100 hours of production - 40 hours to develop the storyboard and 60 hours to develop the animations in addition to all revisions. 

The Execution

NexusBioAg: Introducing BioniQ - The Inoculant for Every Cereal and Canola Grower

Over a series of months, these projects were in the works. The storyboards had been originally composed. Overlooking the project had been multiple account managers as well as the Art director. The character assets given had been prebuilt and properly rigged to Adobe Character Animator. Characters had been animated in Adobe animator. All additional animation had been animated in Adobe After Effects, and accompanying assets had been created in Adobe Illustrator. The voiceovers require some editing done in Audacity. 

 
 

The Series

NexusBioAg: Introducing TagTeam BioniQ - Next Generation Inoculant to Elevate Pea and Lentil Crops

As part of a new launch, NexusBioAg requested two animated videos highlighting the uses and benefits of their product: BioniQ and TagTeam BioniQ. Collectively these projects took 80 hours to produce in total from storyboarding to animating and revisions.