Mission Statement Typography Animation

As an exercise in personal brand identity, typography and design, the goal was create our personal mission statements, and design a type based 1080 x 1920 desktop background poster of our mission statements. Once the final project was completed, there was a desire to see the type in motion, and thus was created as a motion graphics piece.

There has been difficulty implementing type and typography within the designing process in previous projects. This project required a large portion of time dedicated to researching techniques and style of typography in order to create a satisfying design. The final design was inspired greatly by Victorian and Gothic typography. Assets were created in Adobe Illustrator and animated in Adobe After Effects.